CBD in Deodorant: A Natural Revolution in Personal Care
As the demand for natural and innovative personal care products grows, CBD has emerged as a key active ingredient in recent product launches. One intriguing addition to the CBD market is CBD-infused deodorant.
With the increased demand for natural deodorants, personal care brands and manufacturers are turning towards CBD as an anti-irritant ingredient and a supportive ingredient to neutralize odor by preventing bacterial growth that forms on the skin.
In fact, Colgate-Palmolive, the well-known multinational consumer goods company specializing in personal care products, oral care, home care, and pet nutrition, filed CBD-related patents. This renowned multinational consumer goods company has made a significant move in the CBD industry with its recent 2021 patent filing. The filing involves CBD-infused antiperspirant deodorants, skincare, and hair care formulas aimed at harnessing the potential anti-irritant properties of CBD.
By obtaining patents in these areas, Colgate-Palmolive demonstrates its commitment to exploring the benefits of CBD in personal care. The filing suggests that CBD can help reduce skin irritation caused by various factors, making it a valuable ingredient for antiperspirant deodorants, skincare, and hair care products.
The Market Responds to the Natural Deodorant Demand
The global deodorant market size was valued at USD 22.54 billion in 2018 and is projected to reach USD 30.76 billion by 2026, exhibiting a CAGR of 4.0% during the forecast period.
And the global organic deodorant market size is estimated to be worth USD 62.9 million in 2018 and is expected to expand at a CAGR of 14.1% from 2019 to 2025. Why is this? Consumers are jumping to natural deodorants due to an increased interest in plant-based ingredients and products without the chemicals in traditional deodorants and antiperspirants.
Colgate isn’t the only personal care giant interested in CBD-infused products. International consumer goods giant Unilever’s deodorant brand Schmidt’s Naturals uses hemp seed oil in their deodorant with plans to incorporate CBD in future product launches. In an interview with Bloomberg, Schmidt’s Naturals CEO, Michael Cammarata, said, “CBD is probably the most powerful ingredient that we’re going to see over the next decade in the personal care market.”
As the demand for natural deodorants grows, more brands will be innovating and experimenting with CBD-infused deodorants and antiperspirants.
Indie CBD Deodorants Take the Stage
Indie CBD deodorants are emerging as standout players in the personal care market. These small, independent brands are bringing their unique vision to the CBD industry, creating deodorants that combine natural ingredients, sustainable practices, and the potential benefits of CBD.
With a focus on quality, craftsmanship, and transparency, indie CBD deodorant brands are gaining attention for their innovative formulations and commitment to delivering effective, eco-friendly products.
By catering to the growing demand for natural and holistic personal care options, these indie brands are making their mark, offering consumers a fresh and exciting approach to odor control with the power of CBD.
SoulSpring’s innovative CBD-infused deoderant formula uses plant-based botanicals like moisture-absorbing rice powder, probiotics, odor-neutralizing Tea Tree oil, and CBD for its soothing properties. This deodorant formula is especially targeted to users with sensitive skin.
Hempz Brand is an indie hemp and CBD product pioneer. The brand combines lavender essential oil and 90mg of CBD in a deodorant stick that is free of aluminum, alcohol, and baking soda. Enriched with 100% pure hemp seed oil, this CBD deodorant helps eliminate odor with a long-lasting, beautiful essential oil blend.
This creamy, organic hemp-extracted CBD Deodorant is aluminum-free and claims to offer 12-hour coverage, perfect for consumers with an active lifestyle.
Kopari launched a CBD-infused version of its most popular deodorant formula. This formula features a unique blend of coconut water, coconut oil, sage oil, and CBD. Made with 100% plant-based actives along with CBD, this deodorant works with your body’s natural functions to aid in odor reduction, provide long-lasting strength, and soothe irritated skin.
This all-natural CBD deodorant effectively absorbs moisture and neutralizes odor for all-day protection. This product's key ingredients CBD oil, hemp oil, and arrowroot powder work to soothe irritated skin, and promote hydrated, balanced skin.
Formulating a CBD Deodorant
Formulating CBD deodorant requires careful ingredient selection to ensure efficacy and a pleasant user experience. The CBD extract, known for its supporting properties, is incorporated into the deodorant’s oil phase, which typically consists of natural ingredients like coconut oil, shea butter, and essential oils.
When using a CBD distillate, which has a naturally herbaceous scent, formulators should also consider fragrance selection, ensuring it complements the natural scent of CBD. The deodorant's texture, absorption, and stability are crucial in creating a product that effectively controls odor, soothes the skin, and enhances users' overall well-being.
The CBD concentration within the formula must be optimized to provide desired benefits while adhering to regulatory guidelines. The type of CBD and source are also of critical consideration.
While we saw the first wave of CBD deodorant product launches using CBD Isolate, Broad Spectrum CBD Distillate, and Full Spectrum CBD Distillate, there’s now an opportunity for innovation and significant functionality improvements by using more innovative CBD ingredients such as our Planta Scientific nano-encapsulated E-200 CBD which is significantly easier to work with, more shelf-stable and has superior, proven absorption studies.
Make Your Mark in the CBD Deodorant Market
Whether you’re an experienced CBD product formulator or new to CBD, our veteran CBD and cosmetic product development experts will work with you every step of the way, from product ideation to testing your formula before it hits the market. Be confident in your product’s scalability, reliability, stability, and consistency when you work with Planta Scientific and our patented E-200 CBD nano-technology.
We can help you launch your dream CBD Deodorant Faster.
Contact us today to learn how we can support you with your nano CBD ingredient and CBD product development needs.
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References:
Culliney, Kacey. “Colgate-Palmolive files patent on ‘anti-irritant’ CBD antiperspirant.” Cosmetics Design, 10 June 2021,
www.cosmeticsdesign-europe.com/Article/2021/06/10/Colgate-patents-CBD-antiperspirant-deodorants-skin-care-and-hair-care-formulas-for-anti-irritant-properties#
George-Cosh. “Unilever subsidiary Schmidt’s Natural to launch hemp, CBD deodorant products.” BNN Bloomberg, 9 April 2019, https://www.bnnbloomberg.ca/unilever-subsidiary-schmidt-s-natural-to-launch-hemp-cbd-deodorant-products-1.1241634https:/www.bnnbloomberg.ca/unilever-subsidiary-schmidt-s-natural-to-launch-hemp-cbd-deodorant-products-1.1241634
